THE CLIENT
Faye makes life better for busy families, professionals, and anyone stretched too thin.
THE PROJECT
Jaybird was hired to create content for advertising as well as lead an influencer campaign.
THE OUTCOME
INFLUENCERS
Tapping into our network of mom and dad influencers we worked with 15 influencers.
OUTCOME
Over 50% of influencers continued their service with Faye and became paying customers. 25% continued posting for Faye with no additional contracts or cost. Campaign resulting in mentions in People.com and other prominent family focused newsletters.
